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DISPLAY ADVERTISING RATES

 From the edition of Nov. 24 2023 The St Ives Times & Echo has been printed in full colour

 

Display Advertisement minimum charge (6cm. single column) £24.00

Run of paper per s.c. cm £4.00

Front Page per s.c. cm £6.65

Back Page per s.c. cm £5.60

Title Corners £24.00

Full Page £800.00

Half Page £450.00

Quarter Page £225.00

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BARGAIN discount special (ROP only) 14cm x 6cols £260.00

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Series Discount Available on PREPAID basis only – Special Positions 20% above rate

 

All Government and Local Authority Notices, Legal and Public Notices, Tenders, etc. per s.c. cm£6.50

Registered Charity advertising per s.c. cm.£4.00

Church per s.c. cm£3.50

Wreaths and Mourners per s.c. cm£3.50

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PRE-PAID CLASSIFIED ADVERTISEMENTS

Acknowledgements, Births, Engagements, Weddings, Deaths, In Memoriam etc. 68p per word including VAT.  Minimum charge £8.16.
Professional Services, Personal, Sales, Wanted, Situations Vacant & all other classifications, 62p per word including VAT. Minimum charge £7.44 Box Number £5.50

Advertisements must reach our St Ives Office by noon on the Wednesday before the date of requested publication, and must be in writing

Unless otherwise stated, all rates quoted exclude V.A.T., which will be charged at the current rate.

 

DEADLINES: Display advertisements must reach our St Ives office by 5pm on the Monday of the week of publication. Back page classified/lineage advertisements by 12 noon of the Tuesday of the week of publication.

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MECHANICAL DATA

Print process: sheet fed litho. Page size overall: 45cms x 32cms. Page type area: 42cms x 29cms. Column length: 42cms. Column width: 4.6cm.
File formats preferred: Portable Document Format = .PDF; Rich Text Format = .RTF; JPEG(.jpg) resolution 300 dpi @ published output size.
Fine line graphics file format: Tagged Image Format (.tif) resolution 600 dpi @ published output size.

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SPECIAL ADVERTISING SERVICES

FEATURE BASED ADVERTISING

A unique service to both advertiser and consumer, which offers outstanding value in cost effectiveness. No other newspaper advertising method generates so much interest or response. All aspects of these advertising features, photography, copywriting and canvassing support advertising are inclusive in the price.
Full page rate: £1200.00
Half page rate: £ 650.00
Canvassing advertising on clients behalf: £7.50 per s.c. cm.

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PUBLIC RELATIONS AND NEWS STYLE ADVERTISING

As a newspaper we can be sure that our customers read their ‘‘Echo’’ because this is why they purchase it! Experience has shown that a well written business story usually produces a greater awareness and response than the more usual display advertising. Tell us about your products and services, give us a budget and we will do the rest. Public Relations Copywriting and Photography: £7.50 per s.c. cm.

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ADVERTISEMENTS REQUIRING SPECIAL ATTENTION

Type sizes and advertisement design follow a carefully selected standard to ensure maximum legibility and impact. Customers requiring changes or additional work to house style are liable to a surcharge of not more than 40% of published advertising rates. In the case of customers artwork not supplied to company specifications (see Mechanical Data) additional artwork or computer time will be costed at an hourly rate of £46.00

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ACCOUNTS, CREDIT TERMS AND DISCOUNT FORFEIT

Display rates quoted are pre-paid rates but also apply to all approved accounts paid within 28 days of a first statement. Should this credit period be exceeded, any offer of discount made at the time the advertisement was placed is withdrawn and an interest charged at the rate of 4 per cent above the minimum lending rate of the HSBC (Midland Bank) is liable to be levied on the account. Advertisements are accepted only under the company’s ‘‘Terms of Business.’’ Please make sure you request a full copy if you are unaware of your obligations.

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ADDITIONAL SERVICES

The St. Ives Times & Echo also offers a large number of printing, photographic and graphic arts services through its parent company. Artwork created for your advert in the ‘Echo’’ can be duplicated as mail shots, leaflets, posters, etc., or placed as advertising in any other printed media by our advertising service. Enquiries welcome.

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The ST IVES TIMES & ECHO (published every Friday price £2.00)
best for local advertising